Association of Canadian Advertisers (ACA)

Patrick Hotte de l’ACA partagera la vision des membres sur la mesure multimédia à Immédia, le 16 octobre 2025. Un sujet prioritaire pour tous les annonceurs !   Membres de l'ACA : un tarif préférentiel est disponible 👇 https://lnkd.in/eR2tYMMR

Heureux de voir Catherine Laporte membre du conseil d’administration de l’ACA – prendre la parole à la 3e édition du Sommet des chefs du marketing et je vous invite à lire l'article à son sujet. Merci à Grenier aux nouvelles pour cet excellent article D'excellentes discussions sont à venir encore une fois cette année. Nous avons préparé un sommet avec des panélistes de grands renoms. Voici un avant-goût : - Annick Guérard – Présidente et cheffe de la direction, Air Transat - Melissa Gilbert, FCPA, ASC, – Vice-présidente exécutive et leader des affaires financières, Beneva - Marie Pier Germain – Coprésidente, Germain Hôtels - Marc Dicko – Chef de la direction marketing et numérique, L’Oréal - Catherine Laporte – Cheffe de la direction numérique et marketing, RONA - Imen Zitouni – Première vice-présidente et directrice du marketing, Intact - Stéphanie Grammond – Éditorialiste en chef, La Presse D’autres invités seront dévoilés très bientôt! Espace Flex (Place Ville Marie, 29e étage) 5 novembre 2025, 8h à 12h ***Le Sommet est exclusivement réservé aux chefs du marketing œuvrant au sein de marques et 2 billets par organisations sont gratuits pour les membres seniors de l'ACA.*** #Sommetdeschefsdumarketing M&H DAC Association of Canadian Advertisers (ACA) https://lnkd.in/ee4gxKwZ

One Week Away! American Conference Institute and Canadian Institute is hosting the Legal and Regulatory Think Tank for Working with Influencers, virtually on July 16, 2025 (EST). Attend the virtual event to join legal professionals and cross-industry leaders to discuss: · Navigating Influencer Regulations across North America from both U.S. and Canadian perspectives · Drafting Endorsement Contracts with essential clauses and key considerations · Examining the Role of Artificial Intelligence in Influencer Marketing · Understanding Intellectual Property Challenges in influencer marketing, including ownership and rights of publicity · Building Effective Influencer Partnerships through real-world case studies and practical insights · Creating a Robust Influencer Monitoring and Compliance Program to ensure campaign success across North America Register today and save 10% with the ACA's discount code. Reach out to save on your ticket! Learn more: https://bit.ly/3SJo378 #InfluencerThinkTank #ACIConferences #CIConferences

Two heads are better than one, as they say. And in this case, two associations will be better than one at driving Canadian Marketing Impact. 🤝 We're teaming up with the Association of Canadian Advertisers (ACA) to promote the ad industry, improve communications, and deliver more impactful and effective work. Our partnership and platform is built on four key pillars: 1️⃣ Effectiveness: Shared research around industry economics, effectiveness, and innovation. 2️⃣ Advocacy: Government, society and stakeholder engagement around mutual interests. 3️⃣ Community: Dialogue about shared challenges; industry roundtables, and executive networking. 4️⃣ Content: Opportunities for thought leadership, editorial collaboration, and industry engagement. Read more: https://lnkd.in/gPr3ykcM #ICA #ACA #CanadianMarketingImpact #MarketingEffectiveness #CanadianMarketing

⏰ Concours Idéa | Dernière chance pour le tarif réduit 🏃♂️ Plus que 48 h pour profiter du tarif réduit sur les billets de la remise de prix, prévue le 5 juin prochain! 🎟️ Ça se prend bien et surtout en équipe! 🥂 🔗 Achetez vos billets dès maintenant : https://lnkd.in/emDJjfaW

Huge congratulations to all the incredible Young Canadian Lions! We’re thrilled to see our talented members shining bright in the leader score— shoutout to Molson Coors Beverage Company and Danone ! 🌟 This is just the beginning—let’s show the world what Canadian creativity and innovation can achieve at Cannes! 🔥 #YoungLions2025 #CannesLions2025

A standout day at the CMDC Media Summit, packed with bold ideas, sharp insights, and meaningful conversations about the future of media in Canada.   We were proud to kick off one of yesterday's panel discussions: The Future of Pitching: Smarter, Stronger, more Sustainable. Kudos to the CMDC (Canadian Media Director's Council) team for bringing the industry together once again!   #CMDC2025 #MediaSummit #FutureOfMedia #IndustryLeadership

Thank you to Sue Haas at NLogic Canada for a great session this week! On Tuesday our CEO Andrea Hunt MBA, ICD.D sat down for a fireside chat with Peter Farfaras at their Steamlined event where leaders discussed the future of video and data integration. The conversation included a progress update on the ground-breaking Cross Media Measurement solution for Canada the ACA is leading on behalf of industry. The time is here to make media measurement history. Advertisers, agencies, platforms – let’s chat!

The ACA congratulates the 2025 Marketers of the Year 🎉 Maxine Chapman (OLG), Tracey Cooke (Nestlé), D'Arcy Finley (Maple Leaf Foods Inc), Rachel Macadam (Skip), Alain Tadros (Metro Inc.), and Jonelle (Francois) Ricketts (IKEA), exemplify marketing excellence, leadership, and a strong focus on driving business growth. We’re proud to see ACA members and board leaders on that excellence list. Alain, Darcy, Maxine and Tracey, your vision and commitment continue to inspire Canada’s marketing community. #Leadership #Marketing #CroissanceCommerciale #Excellence #CMO #Publicité ***** L’ACA félicite les Experts Marketing de l’année 2025 🎉 Maxine Chapman (OLG), Tracey Cooke (Nestlé), D'Arcy Finley (Maple Leaf Foods Inc), Rachel Macadam (Skip), Alain Tadros (Metro Inc.), and Jonelle (Francois) Ricketts (IKEA), incarnent l’excellence, le leadership et l’impact concret sur la croissance commerciale. Nous sommes fiers de voir des membres de l'ACA et des dirigeants de notre conseils d'administration figurer sur cette liste d'excellence. Alain, Darcy, Maxine et Tracey, votre vision et votre engagement inspirent toute la communauté marketing au Canada. #Leadership #MarketingExcellence #BusinessGrowth #CMO #Advertising #MarketingLeaders